Showing posts with label Social Media tip. Show all posts
Showing posts with label Social Media tip. Show all posts

Wednesday, March 20, 2013

My Top Tweeps according to Klout

Hey there,

These are my top tweeps.

This'll be oversimplified, but according to two simple paramaters: Klout and Tweeps I know IRL, these are my top Twitter Friends which I've met and know in real life:
  • Regina Holliday, I believe I met her at my first ever un-conference. She does wonderful work, as an artist, promoting patient rights within medicine. I recommend checking out her blog as well as following her on Twitter.
  • Farra Trompeter, I met at a workshop at the Foundation Center here in DC. She's VP at Big Duck, "smart communications for nonprofits".
  • Tom Goss, I actually met while sitting on a panel at the DC Commission on the Arts & Humanities. And since then, I can't seem to stop running into him, as his music stands at the intersection of LGBT equality and arts.
  • Shawna, I met when I was a frehshman at GWU, fall of '99, and now she's a frickin' White House Producer at NBC News. And she's still down-to-earth-enough to connect with people like me on social media (luv ya)!!
And that actually is a pretty great reflection of my own way of life, an intersection of the arts, sex & sexuality, news, politics...and stuff.

Yeah, out of all of the people I follow on Twitter, if you were to follow any, follow these five. Because they're doing it right...whatever "it" is. :-D

Also, if you use Chrome, here's the Klout plug-in.

That is all,

JR

Monday, August 27, 2012

"5 reasons people unfollow you on Twitter"...plus one

Hey,

So this one's a bit of a quickie.

Came across this article from 8/10/12 shared at the National Arts Marketing Project FB page, 5 reasons people unfollow you on Twitter. It begins with:
1. Every tweet is about your product or service. 
"Exciting news! Version 5.3 just released!" "Check out our brand-new feature!" If every single tweet is about something your company is doing, I'm not going to follow you. I get flooded with enough marketing in the rest of my life.
I definitely recommend checking out the article for the other four.

I had to add the following:
Thank you for sharing this!! I would add (as it relates to #1) that not following back is another reason. Maybe not as common, but personally, when I reached my follower limit, the orgs I didn't unfollow were the ones who had reciprocated this simple SM gesture, as it showed that they were interested in engaging with me and not just broadcasting to me. 
I wonder how much of that comes from Twitter being treated like Facebook, and a new follower is thought of simply as a new like, when there's a different method of engagement and orgs have the ability to follow back on Twitter, where they don't have the opportunity to like back on Facebook.
So that's my take on things. I understand that people want to curate their Twitter stream, but that's what lists are for. The pros of following others back, providing they're non Real Estate agents, porn bots, or belong to Team #FollowBack (amongst other savory characters on twitter), seem to outweigh the cons.

Plus, like I mention, if and when people reach their following limit, my simple litmus test of who stays or who goes is simply who follows me back and who doesn't. And friendorfollow.com makes it really easy to figure out who one's fans are (which tweeps are following you that you aren't following back).

Something to consider when doing a social media audit. But this coupled with #1 from the link at the top would probably be my biggest quibble with many arts organizations on Twitter.

What do you think? Are you with an arts org that doesn't follow back most of its followers? Why not? If you do, why do you? How much of what you tweet is about the org? If you do tweet about other things, what do you tweet about?

And all these ultimately beg the question, what are you and your arts organization's goals on Twitter?

Because if engagement is one of them, then reciprocating follows and diversifying your content are things you should strongly consider doing, if you're not already,

- JR